ATTN: DTC Brands, Online Advertisers & Digital Marketing Agencies…


Your Copy is Costing You Sales

And That Changes Today.


‘Cha-Ching!'

That's The Sound of Your Competitors Taking Your Customers.*


Is Your Copy Making Your Competitors Rich?

You’ve built a great product. You’ve got the right traffic. But when your copy can’t perform, those potential customers you worked so hard to attract are clicking away… and buying from your competitors instead.That’s YOUR money landing in their pockets.Your competitors are cashing in while your brand fights to stay afloat.They’re celebrating your missed opportunities. I know—I’m mad too.

The $100,000 Question: What's Bad Copy Costing You Daily?

🚫 Ad Spend Burning: Your Facebook ads are getting scrolled past faster than your ex's wedding photos (Except Zuckerberg still charges you for those ignored impressions and is building his new bomb shelter or whatever with your spend).📉 A Bleeding Email List: Sure, they're opening your emails. But instead of clicking "Buy Now," they're hunting for that unsubscribe button like it's the last PS5 in stock.💸 Landing Page Leaks: Your landing pages look good, but they’re confusing or boring. Your visitors are bouncing, not buying. Say ‘sayonara’ to your sales.All because your words aren’t hitting the mark.But here’s the thing: it’s not your fault.

The 4 Expensive Lies You've Been Sold

⚠️ Lie #1: "Traffic Is Everything"What They Tell You: More eyes = more buys.The Expensive Truth: Without converting copy, more traffic just means more people saying "no thanks" to your offer.


⚠️ Lie #2: "Great Products Market Themselves"What They Tell You: Build it and they'll come.The Expensive Truth: Even the best products are invisible if they’re not backed by copy that makes people need them. If your message doesn’t tell them why they can’t live without it, they’re moving on.


⚠️ Lie #3: “Social Media Engagement Equals Sales”What They Tell You: Likes and shares are as good as sales.The Expensive Truth: You can't pay your team in likes. Those hearts need to turn into add-to-carts.


⚠️ Lie #4: “Good Design Speaks for Itself”What They Tell You: Design is king.The Expensive Truth: Design catches the eye, but only words can sell. Without persuasive copy, even the sleekest design just leaves customers wondering, “Why should I care?”


Now That You Know the Truth…

Those lies have held your brand back and drained your bottom line long enough.It's time to stop the losses and finally use...

Words That Work.

Words that sell. Words that excite. Words that grab your audience by the scruff of the neck and say “We’re doing this.” Words that pay for themselves. Words that make business fun again, melting the stress away like delicious, golden butter.Words that make scaling your business just about running more ads and sending more emails. Words that make people feel truly heard. Words that teach. Words that inspire. Words that tell you on a night out to “let me know when you get home safe.”WorldClassWords are the missing piece in your exceptional business, and you’re exactly where you need to be to find them.

The "Make Your Competition Cry" Process

Not your typical copy process. This is how we turn words into profit.

1. Deep Dive Diagnosis

First, we get inside your brand's head (and your customers' hearts). This isn't just another discovery call – it's psychological surgery for your sales process.

2. Profit Prescription

Custom-crafted copy frameworks built specifically for your brand. We're talking conversion triggers, psychological principles, and buyer behaviour patterns all working together like a symphony of sales.

3. Revenue Rollout

Implementation that makes your competitors nervous. Every word, tested. Every claim, proven. Every promise, delivered.

What Your Words Could Be Doing For You Right Now

🚀 Email Marketing Alchemy
You’ve got a list—now let’s make it print money. Automated sequences that hit inboxes like a freight train, sparking open rates and sales.
🔑 Landing Pages That Convert
Your landing page isn’t a formality—it’s your first shot at winning them over. I’ll make it a no-brainer for them to click “Buy Now.”
💣 Product Descriptions on Steroids
Turn casual browsers into committed buyers with descriptions that highlight why your product is the hero they’ve been waiting for.
🎥 VSLs & Scripts That Hypnotise
Words that flow like a conversation, hooks that steal attention, and a clear path that leads straight to “Yes.” You’ll have them nodding along and clicking “buy” without hesitation.
📜 Advertorials & Sales Letters That Close
Like your best salesperson—only better. Sales letters that do the heavy lifting (a little like this one), turning strangers into lifelong customers while you sleep.
🔥 Ad Copy That Demands Attention
Let’s be honest—most ads are trash. Yours won’t be. I’ll write copy that stops the scroll and compels them to engage.
👻 Social Media That Sells
Turn your social presence from "meh" to money-making. I'll write posts that tap into what your audience is thinking, spark engagement, and turn followers into customers. No corporate cringe - just content that connects.


Brands Winning With WorldClassWords

The Proof You’ve Been Looking For

"Sam is a world-class copywriter with a deep understanding of writing for conversions. He quickly grasps our needs with minimal briefing and is always open to edits and adjustments when necessary. Sam is incredibly easy to work with and delivers exceptionally fast, with good attention to detail. His ad scripts and advertorials have consistently converted for us long after they were written. Highly recommended!"
Jay, Accusso Health
"Sam has been a lifesaver for Flowstate. Whether it's delivering for our most demanding email clients or nailing the copy for our own campaigns and VSLs, he always gets it right. His work is clear, effective, and consistently on point—whether it’s for our brand or our clients. Sam’s quick, adaptable, and incredibly easy to work with, which has made my life so much easier. If you need a copywriter who just 'gets it' and keeps things running smoothly, I couldn’t recommend him more."
Simon Chin, CEO of Flowstate, 7-figure email marketing agency
"Working with Sam has been an absolute game changer for Naught. His ability to not only capture but elevate our brand’s voice across everything—from Instagram to email campaigns and blogs—has been outstanding. Every piece he creates feels like a perfect reflection of who we are, bringing our cheeky, bold personality to life in the most engaging way.
Sam isn’t just a copywriter; he’s become an integral part of our team, someone who deeply understands what makes Naught special and communicates that essence effortlessly. Since Sam came on board, our content has felt sharper, more authentic, and more effective. I can't recommend him highly enough."

Chris Cameron, Naught Distilling, International Gin Brand


The "Put Your Money Where My Mouth Is" Guarantee

Real Results or It’s On Me.
I don't just promise good copy. I promise copy that makes you money. Here's how:
✓ The Performance Promise: If your copy doesn't outperform your current metrics within 90 days, I'll rewrite it for free until it does.✓ The Deadline Lock: Miss a launch date because of me? Get that deliverable free. (Hasn't happened yet, not starting now.)✓ The Brand Voice Vow: Your copy will sound so authentically "you" that your customers won’t question for a second that you wrote it. Or I'll revise until it does.


Let’s Talk YOUR Money

Your competitors are one smart hire away from leaving you in the dust.Don't let them.Book your free Copy Audit now and get:- A complete teardown of your current copy
- A custom roadmap to 2x your conversions
- Three quick wins you can implement today
- A precise action plan for crushing your competition


*P.S. Fair warning: I only take on 2 new clients per month to maintain quality. Don't be left waiting for the words you need.


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